Selfies, Teenagers, Social Media and Privacy: A challenge from a Gender Perspective for Digital Competence

 

 

 

 

Selfies, adolescencia, redes sociales y privacidad: un reto desde la perspectiva de género para la Competencia Digital

 

 

 

Fernando Fraga Varela

Universidad de Santiago de Compostela. España.

Esther Martínez Piñeiro

Universidad de Santiago de Compostela. España.

Elena Fernández Rey

Universidad de Santiago de Compostela. España.

José Pablo Franco López

Universidad de Santiago de Compostela. España.

 

 

 

 

 

 

 

 

 

 

 

Received: 2025/12/04 Reviewed 2025/12/05 Accepted: 2026/01/28 Published: 2026/09/01

 

 

How to cite:

Fraga Varela, F., Martínez Piñeiro, E., Fernández Rey, E., & Franco López, J.P. (2026). Selfies, Teenagers, Social Media and Privacy: A Challenge from a Gender Perspective for Digital Competence [Selfis, adolescencia, redes sociales y privacidad: un reto desde la perspectiva de género para la Competencia Digital]. Pixel-Bit, Revista de Medios y Educación, 77, Art. 1. https://doi.org/10.12795/pixelbit.119178

 

 

 

 

 

 

ABSTRACT

In the current context of social media use, this study analyzes, from a gender perspective, the phenomenon of adolescents who avoid taking selfies, identifying usage profiles and interpreting the results within the framework of Digital Competence. Selfies account for 30% of images generated in digital environments; however, one-third of adolescents do not participate in this practice. An online survey was conducted with 1,020 secondary and high school students in Galicia, analyzing their social media practices. The results reveal a distinct profile among students who do not take selfies, with a predominance of cisgender males at 70% compared to 25.7% cisgender females. Both males and females tend to start using mobile devices later, are more cautious about their privacy, and are therefore less exposed to risks. Within the sample, and specifically among cisgender females, there is greater risk related primarily to body image and social comparison. The study concludes that training is needed to address concepts of privacy and conscious use of digital platforms in the realm of social media.

 

 

 

 

 

 

RESUMEN

En el contexto actual de uso de las redes sociales, el presente estudio analiza, desde una perspectiva de género, el fenómeno de los adolescentes que evitan la producción de selfis, identificando los perfiles de uso e interpretando los resultados tomando como marco la Competencia Digital. Los selfis suponen el 30% de las imágenes generadas en entornos digitales y, sin embargo, un tercio de los adolescentes no participa en esta práctica. Se realizó una encuesta online a 1020 estudiantes de secundaria y bachillerato de Galicia, analizando sus prácticas en redes sociales. Los resultados revelan un perfil diferenciado entre los estudiantes que no se hacen selfis, predominando el perfil de hombres cisgénero con un 70% frente al 25,7% de mujeres cisgénero. Tanto hombres como mujeres tienden a empezar a utilizar los dispositivos móviles más tarde, son más cautelosos con su privacidad y por ello están menos expuestos a los riesgos. Dentro de la muestra y en concreto en mujeres cisgénero se muestra un mayor riesgo relacionado principalmente con la imagen corporal y la comparación social. El estudio concluye la necesidad de una formación que aborde los conceptos de privacidad y uso consciente de las plataformas digitales en el ámbito de las redes sociales.

 

 

 

KEYWORDS· PALABRAS CLAVES

Educational innovation; Technology intermediation; Educational engagement; Educational achievement; Active learning; Active learning

Innovación educativa; Intermediación tecnológica; Compromiso educativo; Rendimiento escolar; Aprendizaje activo

 

 

 

1. Introduction

Currently, the use of mobile devices by adolescents is largely associated with the generation and visualization of contents in social media in a wide variety of formats. Among these formats, selfies stand out. Selfies account for 30% of all images generated in these domains (Dhir et al., 2016). Selfies are artifacts that grant access to a symbolic universe of codes and dynamics which are essential for the communication process beyond a superficial approach of merely depicting physical presence (Calvo-González & San Fabián, 2018). The study of this phenomenon provides an opportunity to approach a type of production that may prove relevant for the field of education. We are before an instance of contemporary teenage culture that sheds light on how adolescents communicate and interact in the processes that shape them in today’s world. By understanding this, we will be able to assess the knowledge they have on the responsible use of technology for critical digital participation (Buckingham, 2015).

The educational debate on this type of practices is particularly relevant at this point in time. Adolescents participate in digital spaces known by their platformization (Prenger & Duze, 2020). This means that these spaces are part of complex processes, usually outside the regulatory scope of public administrations (VanDick, 2021), that exploit every economic possibility provided by the management of personal data, what has been termed surveillance capitalism (Zuboff, 2018). The methods of persuasion adolescents are exposed to in these digital platforms make them particularly vulnerable to potential risks (Garitaonandia et al., 2020). This lack of protection is a challenge that should be addressed by mandatory education. It has been shown, however, that training programs fail to improve the ability to manage these types of situations (Author, 2024).

Analyzing the practices in these digital spaces may offer insight on the degree to which these educational processes adjust to reality. Selfies are practices that coordinate discourses, meanings and mentalities (Schatzki et al., 2005) that establish what to show, how and with whom. Subjects develop practices of subjectivity as true technologies of the self, ranging from mere adoption to the possibility of transforming themselves (Foucault, 2010). From this perspective, education processes in mandatory education prove fundamental as they may entail questioning this situation beyond mere acceptance. Schools may offer students the possibility of reassessing themselves by reviewing and unlearning what they have learned to uncover the mechanisms by which a particular order becomes the norm (Vignal, 2012). It is necessary to ascertain what knowledge is required for responsible and critical use of these digital spaces, a basic objective of Digital Competence (DC) according to the European Commission (2018).

 

1.1. Selfies: some implications for the life of adolescents

When trying to better understand the practical implications of such practices as selfie taking, it becomes apparent that they display persistence and adherence in adolescents. And this is no coincidence: the technology available and the very configuration of social media not only determine the generation of this type of contents, but they also promote it (Cava, 2020). Underneath, there lies a business model based on datafication. In other words, the ability to turn a number of different elements, including payments, publications, locations and time frames into data (Mayer-Schönberger & Cukier, 2014), develop techniques of predictive analysis and offer digital services (Van Dijck et al., 2018). Or, to put it differently, to propose, mediate and promote practices of the self that can be commodified in the order of discourse (Foucault, 1988). To a great extent, this may be understood by observing the digital architectures that enable transmedia production in the processes of identity construction through creation, validation in the form of ‘likes’ and followers, but also through the operation of algorithms (Márquez et al., 2022).

As the use of technological devices and software also affects the form of production, the content generated, in its different forms, is not neutral either. This is very much the case of the social media most often used by adolescents such as Instagram or TikTok. Their use promotes a type of user-generated content that is clearly more visual than textual (Laestadius, 2017). It is a place where visibility and attention generation provide value, in what is a clear case of commodification of the self (Han, 2017).

This reality comes with major risks. Adolescents use digital platforms that are considered dysfunctional for body image in contrast to more textual languages. Consequently, selfies may contribute to a negative effect (Vandenbosch et al., 2022). These products entail participating in idealized forms of self-representation, which poses a potential threat to self-esteem (Steinsbekk et al., 2021) by encouraging constant comparison (Romero Saletti et al., 2022). This situation negatively impacts on wellbeing, albeit not equally across all adolescent population. Indeed, differences do emerge on the basis of socio-economic level (Korkmazer et al., 2022).

Recent studies suggest that selfie practices among adolescents have undergone changes. Anderson & Jiang (2018) point to a decrease with respect to previous generations, as 25% never post a selfie. Use varies by gender and ethnicity: 60% of girls take selfies as opposed to 30% of boys, the least interested being white adolescents. Veldhuis et al. (2020) link the greater use by girls with greater objectivation and concern for their body image. Platforms prioritize bodies, particularly female bodies, increasing their visibility and consumption. This dynamic promotes associations to self-representation and extroversion (Hjetland et al., 2022), solidifying the findings on its negative impact on women (Sorokowski et al., 2015). Both genders, however, experience dissatisfaction before unattainable ideals (Fioravanti et al., 2022). Although heteronormative white men predominate, diversity is slowly increasing (Korkmazer et al., 2022).

 

1.2. Selfies and educational processes: an opportunity to reformulate school learning

For a long time now, there has been a demand for training adolescents in participation in digital environments. Several studies, however, have questioned the efficacy of the school response in both Spain (Fraga-Varela et al., 2024) and internationally (Scheerder et al., 2020). In Spain, despite doubts on the suitability of Digital Competence (Hernández-Serrano et al., 2021), educating students in the responsible and critical use of technologies remains an indispensable curricular element. This perspective has been reflected in the successive Spanish educational acts, including the LOMLOE (Organic Law 3/2020) currently in force. Schools provide a restrictive mediation in respect of these digital environments and devices, resulting in adolescents learning autonomously, unaccompanied, resorting to trial and error and peer imitation, within a context marked by platform capitalism, (Srnicek, 2018) and threats like sexting, grooming or sexist or homophobic attacks (Livingstone, 2014).

Schools should address realities that are close to the students by incorporating their needs and practices in digital contexts (Livingstone, 2014) into a framework of connected learning (Mizuko et al., 2013). Many youths, however, lack the competence to critically understand digital environments (Alemany et al., 2020), which limits their ability to question the technologies and their influence on gender norms. Digital alphabetization is essential for socio-educational transformation (Sefton-Green, 2019), thus allowing a critical compromise with platforms, algorithms and data, including an understanding of both the implications of publishing selfies and how their data are commodified (Pangrazio et al., 2022).

Within this framework, this study focuses, from a gender perspective, on those students who shun away from posting selfies on social media, a digital space in which these practices have a strong presence. Specifically, it is our intent to look into the rejection of this practice and the characteristics of this process; identify potential use profiles and establish differences with other students, looking for emerging risks in both groups. This analysis should shed light on how today’s adolescents negotiate their subjectivity and experience gender. It should also suggest educational implications in the context of digital alphabetization and the development of competences in mandatory education. Its results may be the basis for providing resources and orienting the educational, social and family environment.

 

2. Methodology

2.1. Instrument

An ad hoc questionnaire was designed and administered online with six sections corresponding to the objectives of the wider project it is part of: a general section on the use of social media; one section on the profile of the subject on the social network; three sections on specific practices, selfies, memes and videos, selected on the basis of several studies on the use of social media; and a final section on demographics. Information on gender was collected using the following categories: cisgender woman, cisgender man, transgender woman, transgender man, no binary and others. The instrument was subjected to the criteria of six experts in educational technology, gender identity and construction of tools for social research to ensure its validity. Once the changes suggested were made, a pilot test was conducted with 25 adolescents that shared the characteristics of the target population by administering the instrument online using the Survio platform. These two processes provided an opportunity to add new answer options to some questions, improve the writing of the items, adapt language expressions to the age of the subjects and clarify data protection issues. A set of attitude items was also added.

 

2.2. Sample

The survey was targeted at students over 14 years of age in state-run schools in Galicia, enrolled in the third and fourth year of ESO, first year of Bachillerato (High School Juniors) and Formación Profesional Básica (Career and Technical Education) during the 2021-22 academic year. A proportional stratified sample was made to select a representative sample on the basis of the province and the density of population of the municipality where the school was located, following the classification of the Instituto Galego de estatística (Galician’s Statistical Institute) (urban, semi-urban and rural municipalities). Consequently, Secondary Education Schools, Integrated public schools and Vocational Training integrated schools in all four provinces of Galicia were selected where the above levels were taught, thus representing a variety of environments in accordance with the density of population of the municipalities.

A total of 1,020 students participated, which made up the final sample. They were mainly between 14 and 16 years of age, although 9.2% were older. 37% of them were students of the 3rd year of Educación secundaria obligatoria, 35% were in the 4th year, 20% in Bachillerato, and 8% in Formación Profesional.  44.3% identified as cis male, 51.4% as cis female CIS, 2.7% as non-binary, and the remaining 1.6% consisted of people who identified as trans or belonging to the Others category.

The questionnaire was administered online using the Survio platform following contacts with the administration of the previously selected schools. Students were previously informed and those who volunteered filled out the questionnaire during school hours at the computer rooms of the schools and with the collaboration of the teaching staff. Each respondent filled out the general section, the one corresponding to the profile and the sociodemographic data, as well as those sections dealing with the activities they engaged in (selfies, memes and video clips). The data collection process ended in February 2022.

 

2.3. Data analysis

For data analysis, once data was downloaded from the Survio platform, SPSS version 29 was used. Univariate descriptive analyses were conducted with measures of central tendency and percentages to describe the profile of the students that were selfie-takers and of those who were non-selfie takers. As it failed the Kolmogorov-Smirnov test for normality, the U-Mann-Whitney test was used to determine the existence of significant differences (p≤.05) and the associated effect to this test was calculated in accordance with r-value  r=|z|/√N (Fritz et al., 2012). The 2 test (level of significance of .05) was also used and the Cramer's V coefficient was applied to measure the size of the effect according to Rea & Parker (2014). 

 

3. Results

The general results obtained in the whole of the sample with regard to the following variables are presented: age at which students had their first mobile phone, age when they first accessed social media (at what age they had their first account on social media), social media they first accessed (on which social media you had your first account), the most used social media (which social network you use the most) and number of accounts. These variables were then analyzed in detail on the basis of whether or not respondents posted selfies.

The mean age at which minors had their first mobile was 11.48 years. Only 1.9% reported that they had never had such device. Year distribution showed a qualitative leap at 12 years of age. Access to their first accounts on social media seemed to occur a little later, the mean age was 11.9 years. However, the leap in percentages remained at 12.

Virtually the whole of the sample (99.6%) had an account on some social media. Most of the students (71.7%) had their first account on Instagram or on YouTube, with percentages well ahead of the other options. Only TikTok (9.9%) and Facebook (6.8%) were above 5% in the final count. The most popular social media among Galician students was WhatsApp, as only 1.6% did not have account on this app.

Most remarkable was the case of Instagram, where over half of the sample (56.1%) had at least two accounts and one in ten (9.5%) had 3. Three out of four respondents (73.9%) kept their profile private in some way or another, with or without their best friend list and only 14.3% kept a completely public profile.

Almost a third of Galician adolescents between 14 and 17 years of age were non-selfie takers. Specifically, 31% of respondents reported that they did not engage in this practice. Faced with this reality, it seems interesting to look into these subjects’ profile and the role the digital environments play. Therefore, a practice which is supposed to be widespread in this age bracket, precisely because of its absence, becomes the focus of interest in line with the least popular practices or even the so-called rejection practices. 

If we analyze the data seeking to define a profile of the adolescents who are non-selfie takers, we see that it was much more common among cisgender males, 70%, than among cisgender females with 25.7%. To these percentages we should add 3.3% who identified themselves as non-binary and 1.1% who placed themselves in the remaining categories. Data shows that the percentage of women was twice that of men in this type of content. This shows a greater female exposure in social environments, and it could have implications for their body language, self-awareness and visibility in places of public exposure. Results confirm a clear association between engaging in this practice and the gender of the subjects, with a moderate size of the effect (2=107.5; p<.001; V=.345).

If we break down these data by age, the percentage of non-selfie takers progressively and uninterruptedly decreased with age, from 37% at 14 years of age to 21% at 17. A process that shows significant differences in age but with a low size of effect (U=94375; p=.003; r=.094). Also significant is the fact that we are before a trend sustained in time. The results disaggregated by age show that non-selfie takers decreased progressively so that at the highest age in the study, 17 years, selfie taking was a very widespread practice: approximately 80% of adolescents at this age reported that they took them.

            This being an emerging trend, it is surprising, however, that part of the students did not engage in it. This decision may be motivated by several factors, including the influence of their socio-cultural environment, their exposure to social media or the personality of the subject.

One of the main elements when establishing a use profile is the age at which they started to access a social network. No differences were found between selfie-takers and non-selfie takers, though. In both cases, mean age was 11.89 years. As to age of first using their own mobile phone with Internet access, data shows significant differences between groups, as shown in Figure 1. The adolescents that posted selfies began at the age of 11.41 years as opposed to 11.66 years with significant differences, (p=.013), but with a low size of effect (U=85509; p=.016; r=.078). No significant differences were found between male and female selfie-takers (U=36795; p=.986) and non-selfie takers (U=5052; p=.804).

 

Figure 1

Age at which they used their first mobile phone with Internet connection and selfie taking

Gráfico, Gráfico de cajas y bigotes

Descripción generada automáticamente

Source: own elaboration.

 

Working on the profiles of teenage selfie-takers and non-selfie-takers led us to look into how they use the different available platforms and software and how this reality may account for a differentiated approach to their appropriation. If our focus is on the first social media they activate (in response to the question in the questionnaire: in which social media did you have your first account?) evident contrasts become apparent, thus establishing clearly differentiated profiles as seen in Figure 2.

 

Figure 2

Percentage of teenage selfie-takers and non-selfie-takers and their first social media

Source: own elaboration.

Selfie-takers had Instagram as their first social media followed by Tiktok, Youtube and Facebook. Among adolescents who tended to reject this practice, however, their preferences as their first social media pointed to Youtube, Instagram, Facebook and Tiktok. A more exhaustive analysis showed that there was a moderate relation between taking selfies and starting to use one of these four social media (2=48.27; p<.001; V=.225). If we look for a relation between the first social media and gender, we see, as shown in Figure 3, that the biggest differences were found in cisgender men. Non-selfie takers clearly prioritized the platform YouTube as the first media they activated. Selfie-takers preferentially opted for Instagram. In cisgender women differences existed, but they were much less marked. 

 

Figure 3

First social media by gender and whether or not selfies are taken

Source: own elaboration.

 

The manner in which they appropriated social media showed differences between both groups. Thus, access to Instagram was higher in selfie-takers. Most respondents in this group had more than one account (45.7% reported they had 2, and 19% had three or more) as opposed to non-selfie takers who, although they took into account this network, the percentage that had no Instagram was much higher (14.5%) and most of them had just a single account. Significant differences were therefore found between these two groups as to the number of Instagram accounts they have, with a moderate size of effect (U=66907; p<.001; r=.24). This suggests different modes of use: one that is much more profound and explores all options in the case of adolescents who are selfie-takers. In contrast, non-selfie takers have a much more basic approach to it, as shown in Figure 4.

 

Figure 4

Number of accounts and use of selfies

Source: own elaboration.

 

If we analyse these data from a gender perspective, we see that cisgender women who posted selfies mostly had Instagram accounts and used more sophisticated profiles in this platform, with several accounts at the same time. Non-selfie takers, on the other hand, had mostly one single account. This was also true of cisgener men, as shown in Figure 5. Differences can be seen between cisgender men who were selfie-takers and non-selfie takers, (U=13798; p<.001; r=.21) and also in the case of women (U = 90445; p<.001; r=.17).

 

Figure 5

Number of accounts and use of selfies by gender

Source: own elaboration.

 

Teenage non-selfie takers also showed a different way of making themselves known in their media, as shown in the analysis of the answers to the question: “State whether you share the following data in your profile”. Although they shared most of the data in their profile, they did so to a lesser extent, especially as regards private data: likes and interests, whether they have a partner and the events they attend. In all these cases, moderate-size effects were found, as shown in Table 1. 

 

Table 1

Association between taking selfies and accessibility to personal data in social media

Profile data

 

Yes %

No %

2

P

V

Name

 

78.2%

67%

13.33

.000*

.12

Surnames

 

51.1%

37.5%

14.62

.000*

.12

Likes and interests

 

41.6%

25.6%

21.89

.000*

.15

Hobbies

 

42.6%

30.9%

11.6

.001*

.11

Relationship status

 

28.4%

10.5%

35.8

.000*

.19

Events and plans

 

41%

14.4%

63.89

.000*

.26

Sexual orientation

 

17.4%

8.4%

12.87

.000*

.12

References to my gender

 

21.8%

9.5%

20.38

.000*

.15

*p<.05

 

Some of the elements that are considered relevant for their own visibility begin with their name. 78.23% of students who take selfies showed their name whereas non-selfie takers did so in a percentage of 67%. This is a significant difference with a moderate-size effect (2=13,3; p<.001; V=.12. We can also see that 41% of teenage selfie-takers shared the events they attended as opposed to 14.4% of non-selfie takers. They were also more reluctant to post information related to their sexual identity as only 8.4% of them shared references to their sexual orientation, a percentage that doubled for selfie- takers. Something similar happened with references to gender, which were shared by only 9.5% in the first group as opposed to 21.8% in the second group. Table 2 shows the percentage of cases for each of the groups which indicates that the data in their profile were real and the effect size for each.

 

Table 2

Differences between real data and whether selfies were taken or not

Profile data

Yes %

No %

2

P

V

Musical tastes

72.7%

51.9%

42.19

.000*

0.21

Feelings

19.1%

8.1%

18.18

.000*

0.14

Hobbies

41.4%

29.8%

11.44

.001*

0.11

Events

41%

14.4%

63.88

.000*

0.26

Partner

29.3%

8.4%

48.99

.000*

0.23

Sexual orientation

20.3%

7%

25.70

.000*

0.16

Gender

21.5%

7.7%

26.32

.000*

0.17

*p<.05

 

4. Discussion

This study inquired, from a gender perspective, into adolescent students who do not post selfies on social media, seeking to identify potential user profiles, emerging risks and taking as the interpretation framework for these results digital alphabetization and Digital Competence within the realm of the school.

 Empirical evidence is provided of a clearly defined profile. Non-selfie takers began to use their first mobile device later. Besides, these students began using digital platforms differently. They started with YouTube, Instagram, Facebook and TikTok. Selfie-takers started with Instagram, TikTok, YouTube y Facebook. This issue is by no means unimportant as the forms of representation and the communication languages are clearly different (Laestadius, 2017).

Students who were non-selfie takers were more careful with their privacy, limiting the public disclosure of their real names, the events they attend or their sexual and gender identities, and restricted their profiles to a single account. This contrasted with selfie-takers, specifically cisgender females, who used two or three accounts in the same social network with greater exposure of their personal and private domains. As a consequence of this greater exposure, cisgender females may experience greater distress in relation to their bodies, appearance and feeling publicly judged (Veldhuis et al., 2020). Because of their greater visibility, they are more likely to face social comparison (Romero Saletti et al., 2022), thus being exposed to an increased risk of negative effects (Korkmazer et al., 2022). This visibility instigates externalization, which entails a risk because of high exposure to idealized and commodified forms of self-representation (Steinsbekk et al., 2021). All this shows that refraining from posting selfies could be linked to a certain level of precaution in the use of social media and mobile phones.

Data shows a clear divide in selfie taking from a gender perspective that goes beyond differences in percentages and suggests profound processes of differentiation. The increased adherence of cisgender women to this practice is the result of gender norms, which as Han (2017) points out, exploit the commodification of the self, where female bodies become visual products within an attention economy. The digital architectures and the work of algorithms (Márquez et al., 2022) amplify this dynamic as they prioritize visual contents that replicate the order of discourse as described by Foucault (1988), where certain practices are naturalized and commodified on the basis of gender.

The small percentage of cisgender females that were non-selfie takers deserves more attention as this may be the consequence of a resistance to normative pressures on digital femineity as processes of unlearning (Vignal, 2012). From a Digital Competence perspective, it is indispensable to address how platformization (Deuze & Prenger, 2020; Van Dijck, 2021) replicates gender inequalities. Critical alphabetization must include reflection on the technologies of the self (Foucault, 2010) in practices that co-ordinate discourses and materialities (Schatzki et al., 2005). A connected learning (Mizuko et al., 2013) would make it possible to question datafication (Mayer-Schönberger & Cukier, 2014) and surveillance capitalism (Zuboff, 2018), which exploit data on the basis of gender, providing tools to reformulate digital self-representation and its implications for students’ well-being and autonomy.

On the other hand, data show that 62 % of females and 33 % of males posted selfies, which is clearly in line with previous studies (Anderson & Jiang, 2018) that show a general tendency to reduce this practice during adolescence with the passing of years. But this statistical average hides a reality: it is a practice learnt through the recursive process of negotiation of collective practices shaped and transformed in the community. This situation becomes apparent in the gradual increase in the number of selfies as adolescents grow older, as the percentage of non-selfie takers went from 37 % at 14 years of age to 21 % at 17. Teenage students face a practice that includes a variety of discourses, knowledge and meanings (Schatzki et al., 2005) in which certain ways of being, doing and existing are incorporated. These students end up adhering to a representation of norms and codes that modulate their subjectivity and condition their gender experience.

From an education perspective, the situation shown clearly demonstrates the high exposure of adolescents to risk situations (Scheerder et al., 2020). It should be highlighted, beyond the visibility of these practices, that they engage in these practices at younger ages than the current laws in force establish: approximately at 11 years of age as opposed to the statutory minimum age which is currently 14. We are witnessing the naturalization, from very early ages, of the disclosure of high value personal information which, in many cases, poses potential problems as real names or frequented places are publicly communicated, thus exponentially increasing threats (Livingstone, 2014). The difficulties for understanding and managing competences, which are necessary for responsible use in these environments become apparent, as shown in previous studies (Alemany et al., 2020). The opportunity to develop a critical view of these platforms is missed (Sefton-Green, 2019) as well as the implications for the commodification of their data (Pangrazio et al., 2022), in a context of platform capitalism they cannot oppose (Srnicek, 2018). This situation calls into question their critical participation in these environments (Buckingham, 2015) and raises doubts about their current preparation to manage the strategic value of their privacy (Véliz, 2020).

 

5. Conclusions

This study provides empirical evidence on the adolescents who refrain from posting selfies to social media. The results show a differentiated profile consisting of mainly cisgender men with significant differences in digital appropriation: cisgender females that post selfies display a more intensive use of social media with higher personal exposure, placing them at a higher risk before issues of body image and social comparison. It is noted that this is a progressively learned practice, which evidences a process of norms that modulate subjectivity and gender. The situation suggests it should be necessary to provide adolescents with a critical education on platformatization, datafication, privacy and gender inequality in digital environments.  

This study has a number of limitations that open the door to future studies. This line of research needs complementarity through qualitative strategies that make it possible to gain a profound understanding of the findings as the survey work may yield certain superficiality in its results. It would be also interesting to identify good practices in the use of selfies that may become a reference to female adolescents.

 

Authors contribution

Conceptualization, F.F.-V.; data curation, E.M.-P. Formal analysis, E.M.-P. and E.F.-R.; securing funding, F.F.-V., E.M.-P., E.F.-R. and J.-P.F.-L.; research, F.F.-V., E.M.-P., E.F.-R. and J.-P.F.-L ; methodology, F.F.-V., E.M.-P., E.F.-R. and J.-P.F.-L; Project management, F.F.-V; resources, F.F.-V.; software, E.M.-P; monitoring, F.F.-V.; validation, F.F.-V., E.M.-P., E.F.-R. and J.-P.F.-L; visualization, F.F.-V. and E.M.-P.; writing —original drafting, F.F.-V.; writing -proofreading and editing, F.F.-V.

Funding

Project PID2024-157903OB-I00 funded by MICIU/AEI /10.13039/501100011033 and ERFD, UE

Supplementary material

The dataset used in this article are available at Zenodo repository https://doi.org/10.5281/zenodo.14185779    

 

 

Ethical approval

 

It was approved by the Bioethical Committee of the Universidade de Santiago de Compostela with code USC-24/2021.

Conflict of interest

The authors declare no conflict of interest. 

 

References

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